Selling online vs selling at the market

sell products online

In an era where technology and the internet have become an essential part of our daily lives. Selling products and services through online channels has become increasingly popular. With the convenience of accessing products and services anywhere, anytime. But nowadays, the competition in the online market is growing rapidly. Making online sales no longer use things that are easy to do.

selling things at the market

Selling products at the market is like traditional marketing. The product will be displayed for the buyer to see clearly, allowing the buyer to see Compare or sometimes able to try products. This makes it easier for buyers to make decisions, and sometimes displaying products can stimulate demand. of buyers more However, selling at the location market and area is very important.

Advantages of selling online

convenient : Selling products online to customers Allows buyers to buy products 24 hours a day and can order products anytime, anywhere via the Internet. No need to travel to the merchandise store.
Cheaper : Most of the goods and services sold online tend to be cheaper compared to the stores that are available in the market.
Convenient to compare prices: Shoppers can easily compare product prices between stores via the internet.
Space is not required for storing goods : Vendors can store their goods in a warehouse or leased warehouse instead of having a shop or storefront.
Easy access to customer groups : Sellers can sell products to customers at lower costs than when selling in-store and can reach more customers because online sales can be sold in more places.

Advantages of selling at the market

Direct contact with customers : Selling at a marketplace provides an opportunity to connect with customers directly. This may increase customer credibility and trust in the seller's products and services.
Product inspection before purchase: Customers can thoroughly inspect the product before making a purchase decision. This may help prevent purchases that are of poor quality or that do not meet your needs.
You can ask for advice and comments from the seller : Customers can seek advice and opinions from sellers and other people. This may increase demand for the product or make decision making easier.
Easy to build relationships with customers : Selling at markets makes it easy to create conversational opportunities and build relationships with customers. Whether it's good service or small talk.
Easy to sell fresh or food : Selling at the market can sell fresh produce or food more conveniently. Selling online because they don't have to worry about sending and selling at the market, buyers can also be confident that they are fresh and not spoiled.

What is the commonality of online sales and marketplaces?

If the sale of items at the flea market has rent and location related. Selling online also has platform fees, advertising costs, SEO costs, and other costs as well because online selling is very competitive. In the market there may be Sell duplicate products with us 1-2 stores or if the market is large, there may be more duplicates. But selling online is no different from bringing all the shops in the province together in one market.

By a shop that many people see or up for us to see first It's like a shop that pays a lot of rent and gets a good location. As for online sales, the product is ranked among the latter. It may not be sold at all or very difficult to sell.

online sales channels

1. Add social channels like Facebook page, Instagram

Social channels are one of the easiest channels and if we have followers or use advertising skillfully, it's easy for us to be able to sell well. But when we use social platforms, there may be problems because if the platform that Modify a pattern or algorithm. A store that sells well may sell poorly. Advertising costs may be several times more expensive or others.

2. Sell on e-commerce web platforms like shopee lazada or others.

Selling things on e-commerce platforms is also one of the best ways because these platforms are designed to help sell things directly and the systems of these platforms also help calculate or check various information, regardless of the amount sold. Earnings, profits, a list of customer addresses that we need to deliver. or other information both customers who enter the platform These also have a need to buy products and platform options. It will attract customers with different campaigns or events. Let people come and buy products all the time.

Of course, the competition on the platform These are very high and there is a competitive price cut that many times sells below cost. There is also a platform fee or other additional fees, making it not easy for our products to appear at the top on the platform.

3. Make a personal website

Creating a website yourself can be one of the most difficult and time consuming methods. because it requires knowledge of various subjects Effort and it may cost a lot of money. But it can also be one of the most effective ways because no one can change your website and can do whatever you want.

By making a website, it may not be difficult or problematic, but making it on the first page of things. That we will sell may be a problem because, of course, we do not just make websites, we have to compete with other people who make other people too if we want to sell. Water purifier and website to sell this thing. It would be nice if someone went to Google searching for buy a water purifier. Suddenly found our website crashed. But in reality, our website may be ranked 84th for that search term. Which, of course, no one would ever see.

Causing us to have to develop our website continuously until it is ranked well By developing, of course, it may take time and money, but if it succeeds, this method is considered one of the good methods.